Stop spinning your wheels. The Ultimate Trade Show Planning Checklist equips you with everything you need to know about trade show exhibiting in a comprehensive easy to follow format. The to-do list breaks it all down into bite-size chunks and the timeline gives you all the major milestones and when to accomplish them to ensure you're not scrambling at the last minute. These insider tips cover it all, from contracting your booth space, to meeting with your exhibit design partner, to developing your marketing plan and arranging for shipping, electrical, storage and I&D. The process is demystified in this step-by-step approach to trade show planning.
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